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Anton's avatar

Brilliantly framed, Nadina. This isnโ€™t just CRM anymoreโ€”itโ€™s consent architecture.

Your point about fragmented digital footprints struck a chord. As someone building AI-driven systems, Iโ€™m seeing firsthand how dangerous it is to assume stability in identity. A customerโ€™s data today may contradict their intent tomorrowโ€”especially as AI reshapes how we present and perceive ourselves online.

What excites me most is your mention of decentralized identity. That shift could mark the end of surveillance-style CRM and the beginning of something radically more ethical: relationship models based on voluntary, tokenized data exchange.

Hereโ€™s a wild thought: What if trust becomes the new KPI?

Keep the insights coming. Subscribed and sipping.

โ€“ Anton

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๐ŸŒป๐Ÿฆ‹๐Ÿ’œ Nadina D. Lisbon โ˜•๏ธ๐Ÿต's avatar

I like the way you think Anton. Interesting thought " what if trust became the new KPI" definitely am going to have a think about that one. Much to be explored. For more insights do check out my podcast on the same topic as well. https://open.substack.com/pub/techsipswithnadina/p/who-are-you-online-a-journey-into-3a3?utm_source=share&utm_medium=android&r=2dzpt3

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